by roslyn@creativeexcellence.com.au | Feb 28, 2023 | Branding
If the global pandemic and economic downturn has taught us anything, it’s that the partnership between customer experience and branding success remains a critical driver in the race towards competitive advantage, business survival and long term profitability. As...
by roslyn@creativeexcellence.com.au | Dec 9, 2019 | Branding, Business Growth
Ready or not, here it comes. As the clock strikes 12 on Tuesday 31st December 2019, we welcome in not only a new year but a new decade. From a brand-new start up to a well-established organisation, we are all tasked with the same question. Are we ready for 2020? Are...
by roslyn@creativeexcellence.com.au | Apr 15, 2019 | Branding, Digital Marketing
It’s been estimated that in 2019 over half of the global population will be connected online. Representing 4 billion internet users and the highest levels of connectivity ever represented within the developed world, this digital trend is one that continues to...
by roslyn@creativeexcellence.com.au | Oct 8, 2018 | Branding, Marketing
How is your Brand looking? They say ‘a picture is worth a thousand words’ but in marketing there are no guarantees that the words that we use to create and build our brand picture are the same words that our target audience think of when they see our brand. As brand...