by roslyn@creativeexcellence.com.au | Feb 28, 2023 | Branding
If the global pandemic and economic downturn has taught us anything, it’s that the partnership between customer experience and branding success remains a critical driver in the race towards competitive advantage, business survival and long term profitability. As...
by roslyn@creativeexcellence.com.au | Jan 11, 2022 | Marketing
A new year is going to need a new marketing strategy, if your business goal is to achieve different outcomes to those of 2021. As volatility and uncertainty leads our global headlines, we stop to take a quick look at 3 core areas that will shape your marketing focus...
by roslyn@creativeexcellence.com.au | Sep 21, 2020 | Business Growth, COVID-19 Pandemic, Marketing
In the middles of all the gloom and doom surrounding the future for small business and SME’s post COVID-19 we take a brief look at some good news that outlines why small business still has a big future. With the majority of the world still in some form on lockdown,...
by roslyn@creativeexcellence.com.au | Jul 3, 2020 | Business Growth, COVID-19 Pandemic, Marketing
Stuck in a holding pattern or working overtime to manage business during the COVID-19 pandemic, the time has now come for us as leaders to hit RESET on our business growth and development strategies as we rethink some of the inherent ways that we do business. As the...
by roslyn@creativeexcellence.com.au | May 20, 2020 | Business Growth, COVID-19 Pandemic
Disruptive times call for difficult decisions to be made from effective leaders, who in the midst of the same fear and uncertainty rise to the occasion with quick and effective strategic directives, delivered through clear, open and honest communication. With the very...
